Mission
To offer a broad spectrum of programing that reflects, reinforces and helps create the community it serves, while it entertains, informs and educates.
Vision
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To provide a platform for all voices in the community to be heard;
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To recruit underserved populations by offering participation and inclusion;
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To create collaborations with local agencies, businesses and institutions;
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To attract youthful listeners to create their own “voice” for the station;
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To expand our listenership and participation base in the rural mountain community we serve.